Fuck Earth Hour.

Earth Hour.  One hour out of 24, one day out of 365.  Lights out!  Fans on, stoves on, air conditioners on, trains running, buses running, factories running, planes flying, ships chugging on crude oil, power plants still burning dirty coal, but lights out.  The man who started this movement called it just "symbolic".  Problem is, it's the wrong symbol.

Not only does it send the message out that putting out lights somehow helps the earth, it also eases some guilt out of our collective ecological consciousness.  It somehow sends out the message that by just putting ourselves in darkness, we are somehow, symbolically, at the very least, reflecting upon how life would be if we didn't have to burn any energy at all.  All this, while a lot of people lit candles to show their ubiquitous support of anything these days, ostensibly however, leaving a bigger carbon deposit into the atmosphere from burning wax!

The message going out has more to do with becoming unproductive than becoming efficient.  Cutting off power to devices doesn't stop thermal power plants, which are the majority in the world today, from burning fuel.  Lights are a very small percentage of our power consumption anyway, and indeed a very, very small percentage of our energy consumption.  What we actually achieved is a whole bunch of people in the world were less productive for an hour than they would normally be. 

Why do we love the symbols more than making actual lifestyle changes?  For example - one acre of land can support twenty vegetarians but only one and a half meat eating humans.  Bottomline, being vegetarian is enormously beneficial to the planet - by a factor of 5 at the very least, over being non-vegetarian.  Why aren't we giving up meat eating for the right reasons?  Because there is no convenience factor there!  There is no lazy gesture that we can sign on to, like the new fancy hogwash of buying carbon credits.  How it makes a difference to the atmosphere if money exchanges hands is mind boggling!

If we want a symbolic ritual, we could give up meat for a week.  Call it Earth Week.  No meat.  God, that ought to send some businesses scrambling for cover!  Imagine the animals that won't have to be killed, the meat that won't have to be refrigerated, or transported.  Oh, wait a minute!  What about the animals having to be fed until the feast the week after?  See?  If it isn't long term, it isn't going to work at all.

Let's look at this from a very Indian perspective.  Where I live, we've had a regular two hour power outage for over two years, so we're already way, way ahead of all the clowns out there celebrating this stupid Earth Day.  If I took the symbol seriously, I'd say I wouldn't have to participate in this Earth Day for another two generations and I'd still have less guilt!  So, let's leave the symbolism aside and consider what the real messages going out are.

This Earth Day was first thought about and started in Australia - today the single largest exporter of coal to the single largest consumer, China.  In other words, the one country that is going to feed the energy hungry beast called China, with the most polluting of all fuels, is the one that came up with this retarded idea of an Earth Day!  And why the heck are we celebrating this, when we are already much more environmentally friendly with hours of power outage all over the country?  Shouldn't we emulate perhaps Nepal, which has 16 hours of power outage a day?  What kind of environmentally conservative mindset wants to emulate countries that have reliable (read overproduced) power supplies?

The USA and China have the two biggest carbon footprints in the world.  India is languishing way behind in that department, and for once, we can be thankful.  But there are fashionable idiots all over the world who are busy sending out wrong messages.  And our idiots are grabbing them and really thinking it makes a bloody difference!  We apparently saved 916 megawatts of power during the Earth Hour according to some estimate.  With just lights, if we managed so much of a saving, how come this will never reflect in any power production budget?  It won't because we didn't produce any less, we just consumed less!  If we actually produced less, the environmental ministry simply has to cut a deal with the energy ministry!  India would shut everything down and be the most environmentally friendly.... yuk, India would be the "most green" country in the world!

If this doesn't make sense, think about this - our power plants, mostly coal fired thermal units cannot run below capacity just because we anticipate all our fashionable clowns switching off their lights for an hour.  Hydroelectric plants never run below capacity, for there is nothing to save except stored water, in some cases.  Lights are less than 15% of our power consumption, remember?  So, we continue to pump out as much electricity through the generators at the thermal power plants, and we'll be damned if some idiot downstream switches off his lights or not!  Now, let's look at the numbers this symbol actually stands for - 1 hour out of 24 is 4.16% of a day's consumption.  Assuming we had ALL lights off during this period across the country, that is, that would be 15% of 4.16% of a day's consumption - or 0.625% in a day.  Divided over the number of hours in a year, that was a royal saving of 0.0000171% of our annual production.  When was the last time you were happy saving 0.0000171% of anything?  No wonder no power plant around the world takes this Earth Day with even a symbolic reduction in production.

Saving the environment must be the same as saving money - not until we figure out how to do this, do we actually have any chance of building a lasting interest in saving anything.  Coal and oil are doing very well, because they are still very cheap, considering how much it costs for us to mine as a percentage of how much money we can make from the mining.  Until solar power and wind power and all the other sources of energy come down in cost, we don't have any chance of realistically bringing about a change in usage habits.

For some reason, it was fashionable for the White Man to destroy entire continents in his search for a comfortable life.  It was okay for him to dig out all the world's resources and burn as he wished.  Now, all of a sudden, he wants to sell us new technologies since he realizes he ultimately doesn't control too much of the world's oil.  Up came this great suggestion from none other than the foxes in the USA - let's bring all the world's forests under a global management system.  Well sorry White Massa!  In fact, fuck you.  That didn't work out very well, so now we have this widespread media onslaught that the environment is really important and that we cannot poke holes in the ozone layer, but only since the White Man is the one who is first going to get skin cancer by the dozen!

Sadly for Whitey, the rest of the world is pretty savvy when it comes to alternative technologies - there is no breakthrough infinite energy source for whitey or anybody to control.  And a very brown Arab community still has plenty of oil, and the Venezuelans aren't likely to hand over their big oil resources to the Yanks or the Brits either.  Nor are the Kazakhs or the Iranians. And many OPEC countries are considering switching from the US Dollar to the Euro to peg their oil and gas on!  Not the British Pound!  With so many countries in the EU, we don't have to worry about any controlling interest in the currency itself.  In other words, Whitey's control of oil has eroded bloody fast.  So he's looking for something new to control, but we must first be made to fear that shit that looms in the unknown future.  Disaster is easy to subscribe to.  Well guess what?  If we had no power and no oil, we in India will simply ride our bullock carts and ride out the disaster.  Whitey cannot.

But Whitey can scare the shit out of us.  Because we have idiots who believe everything Whitey tells us.  Their freaking press looks so classy, they can't possibly lie, can they?  Yes, they can.  And we're falling like ninepins for the bullshit they spin out.  Their lies are all geared towards feeding some industry or the other.  They've even invented diseases and told the whole world to get vaccinations for diseases that don't even exist!  Look at our poultry industry!  Crushed by thousands of vested interests.  Luckily we have realized that broiler chicken is no good and are back to raising free range chicken.  Same with genetically modified foods and brand new diseases like ADD!  How come the new generation suddenly has a disease, a disorder, that none of our ancestors had, well up into this century, this generation of parents!?  Whitey lies.

So fuck Whitey when he tells us to use resources carefully.  All of a sudden, those are global resources, huh?  Every culture uses whatever it can afford to use.  We don't have to sacrifice anything for anybody.  We are already very judicious with our decisions and look at how well our regulated banking system did not flinch with this global crisis Whitey had to endure with crashing, burning and pain!  We may be terrible in many ways, but we know how to take care of our shit when we really have to.  We don't need to add to the pain we already have without enough electric power.  We have done enough.  To hell with Whitey.  Fuck Earth Hour.

BSK.

The Convenient Absence of Quality

Vinnaithandi Varuvaya, a film by Gautham Vasudev Menon, is being hailed as a work of "class" in The Hindu by an ostensibly reputed reviewer. Karan Johar's My Name is Khan received 5 out of 5 stars in the Times of India.

What stands out is that both are mediocre films but have been released in an ocean of trash, making the ordinary seem exaggeratedly noteworthy. Thankfully, some of us have reference points that are wider than the collection of movies infesting our A city theatres at this given time, we are exposed to better fare than the reviewers that reputed newspapers seem to be able to get these days, and we can continue to have our honest opinions about mediocrity that comes packed in glitz - from pictures to pizza, literature to music. We don't have to be fooled. But "we" are in the minority and getting smaller.

This is the age of the salesperson, the consummate professional who can lie through her teeth, in complete ignorance or in complete shamelessness, and make it sound like a million bucks. There is a whole generation of consumers out there who can't tell the difference, and even worse, don't want to make the effort to see the difference. All they know is trash. But they can tell glitzy trash from dull trash. The marketing machine is here to add glitz to anything we want to sell, so if you can afford the glitz, you can produce trash and absolutely hope to get away with it.

An extended vaccuum in quality can actually lower standards, push down expectations, and finally result in a worse quality of life. Reviewers can be bought by the dozen today, a few crores of money spent in bending opinions doesn't seem to be money badly spent. Every advantage is to be had commercially by dumbing us down, homogenizing our viewpoints, and reducing the average level of knowledge and questioning of what we see, hear and are willing to be sold. The number one sellable after sex is "Freedom"! As soon as we're ready to measure our freedom in what we can afford to buy, we are suckers by the million. And we're being had royally.

Look at the number of times AR Rahman has done something ostensibly "patriotic" and it is easy to see why some wise men have opined that patriotism is the refuge of scoundrels. Even a lousily rendered "Vande Mataram" cannot be questioned for quality, because it is about something that is supposedly above reproach - his patriotism! Holy cow, YOUR patriotism! It is just like our inability to tell a lousy singer in a temple to stop torturing our devotion with the snarling effort of religious hysteria. We don't have a smoking chance against the power of stupidity, noise, and overwhelming ignorance. Patriotism takes advantage of all of these. All reason can be drowned by anything patriotic, especially if it sounds like an iceberg humping a mountain full of tin boxes.

India is headed towards a quality oblivion, quite simply because we are becoming a culture of reducing effort. We want to strive less, ignore more and be blissfully happy. The traps are all here - we truly belong in our own illusion of a great country when we obey, and only when we obey the machine that tells us so. After all, when all of your friends tell you My Name is Khan is a great movie, isn't it just cool to go along? Maybe they are right! Of course, this line of thinking is easy when you know only as much as they do, and all of you collectively know very little anyway. Our mob mentality is geared perfectly for dumbing down. Win over a part of the mob, and the whole mob will be yours! This is how the British took over the whole country! In any case, we're proud to belong to the Indian mob waving the same flag that some other rather original people held aloft not that long ago.

Access to information has not translated to access to knowledge as far as India is concerned. Our youngsters live in a deluge of information, dished out by other youngsters working for mindless media outlets that man the stations sending out SMS messages, advertisements, promotions, and a whole host of hideous, tasteless, unchallenged overtures of nonsense, juvenile sexuality, and sheer lies. We are also sold this constant message that India is on the "march forward" and our young clowns need only hear that they are as good as any in the world! It is a turnout of gargantuan amounts of ignorance.

We have the USA to look up to, for any reference we need on the level of dumbing down we are happy to subscribe to. If something is good enough for the Americans, we're okay with reaching anywhere near that. Why else would Vinnaithandi Varuvaya have whites and blacks dancing together behind our hero? This is our director not wanting to be politically inferior to any American film maker, as if anybody would notice this fool's film in a world panorama! But still Gautham Menon wouldn't want to hurt Tarantino's feelings, would he?! This disease is so deep rooted, he wouldn't even know if it was pointed out to him.

Coming from the new age Indian upper middle class family is the bane of all originality - it is not encouraged at all. Parents who have "set up" their children for the future have no chance of producing any offspring that are capable of any truly original thought processes. Protection from all the insecurities of life can only lead to dead emotional intelligence. That is where most of our mediocre crap comes from. But then, that is where the reviewers of that crap come from as well - get a good school education, get a good college education, get a half decent hold of your English language presentation, and guess what!? YOU decide what everybody like you should be watching! The market is full of fools like you, so who can question your abject ignorance?! When we're adding forty million people to our middle class each year, and are being taken aim at as one of the most reliable "growth" markets, we are ripe for this sort of dumbing down.

We have enough arrogance to think this sheer game of numbers actually gives us a right to feel powerful in some way. We are, but we are not empowered. We're simply "available" to dumbing down and being sold stuff to. The easiest thing to sell to us is the absolute right to be lazy, in thought and action, or thought and inaction! Everything is justified since we have collectively registered some undeniable "progress" on some global scale. But how have we grown when we have managed to put agriculture out of whack as a self sustaining industry, but are happy that we can call Dominos Pizza any time of the week in any Indian city? Dominos isn't even the best pizza we can make for half the money we pay those monkeys, and the lunatics they hire to deliver their crap ride their bikes on the wrong side of the street! What investment would the franchise owner make in the quality of work they put in, as long as they can ring their numbers in. This is India for us. And we're proud of this?

It is HARD to build a quality country, so we're doing what we know very well - build a quantity country. It is all about quantity. From our population to the measure of accomplishment. 99% of the money we have made through software development for the computer industry is about slave labour - doing other people's grunge work. Our creative content industry is busy making copies of movies made by other film makers in other countries - and not high concept action films either, but family drama! This is supposed to be our strength, our family system and our values and what not., but we don't have one thing any more - sincerity! We don't have a quest for truth that is at the core of all art! We are liars and thieves and crooks in the world of art and we won't be coming out any time soon, especially in cinema.

The absence of quality is pronounced and upon us, but it is not going to go away anytime soon. No producer is going to bet his balls or his money on a film that asks us to be intelligent, sophisticated, or even remotely thoughtful. We all have no chance but to actively contribute to more dumbing down. After all, when stupidity is conveniently available to everyone and it can be sold and made money from, why shouldn't we celebrate the convenient absence of quality!?